Reducing the use of plastic and recycling plastic is a hot global topic. Canadian container planter and plastic container wholesaler, CTi Plastic tapped into this sustainability trend and partnered with Plastic Bank to come up with Flow material, a mixture of plastics collected from and around rivers and ocean-bound sources.
Collecting plastic waste
The way of making planters and containers out of plastic waste starts with collecting the plastic within 50 kilometers of ocean-bound routes and waterways, in various parts of the world, including Haiti, the Philippines and Indonesia as well as plastic from the Yang Tze river, in East China, explains Claire Ting, Product Designer at CTi. After sorting and re-processing into manufacturable pellets, the planters are being produced through injection mold processes and put on the market under the name Flow Pot.
“Currently, the planters are available in black. We can customize the product, by using an existing mold or creating a new one”, says Ting. “All our Flow products have a customized tag with information on how to best market them.”
At Cultivate’19, the pot was awarded one of the winners of the Retailers Choice Awards.
The benefits of Flow is threefold. “First, there is the reduced ecological footprint, because this proactive and preventative method stops discarded plastic entering our oceans. Secondly is the social responsibility.
By engaging with environmental and social platforms such as Plastic Bank’s Social Plastic program, we promote customer awareness. Last but not least, choosing Flow also has marketing value. To help visualize the impact of purchasing Flow containers, customized metrics provide insight into total tonnage removed from the environment and the investment towards social impact in sourced countries.”
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