AgriBusiness

The Agribusiness sector offers extensive opportunities for investors and partners in the agriculture value chain with as a wide and proactive marketing platform for Agriculture value chain products and service to ensure the enhanced competitiveness of smallholder agriculture productivity and competitiveness in Zimbabwe.

The agribusiness sector and the smallholder agriculture value chain is able to offer turnkey and invaluable products and services via our multi-channel information hub.

Agribusiness Brand Strategy

Our platform is growing to offer extensive content marketing, branding and advertising opportunities for the agriculture value chain, including:

  1. Building awareness
  2. Educating buyers
  3. Moving leads along the purchase path (nurturing)
  4. Engaging with all influencers
  5. Serving existing customers
  6. Cross-selling or up-selling
  7. Generating new sales leads
  8. Exposing your expertise
  9. Direct Branding Value.
  10. Direct Advertising revenue.
  11. Programme sponsorship.
  12. Product placement.
  13. Branding and merchandise development opportunities.
  14. Digital & print Publications.
  15. Content Marketing.
  16. Social Media Platforms.
  17. Video-on-demand streaming platforms.
  18. Mobile, Web and Mobile In-Application (In-App) environments.

Market Segmentation Analyses

The market segmentation analysis for the agriculture sector is not very easy unless one looks at the Smallholder Agriculture Production value chain. The Agriculture value chain can be broken into the:

  1. Meat (beef, small livestock, poultry and fisheries);
  2. The veterinary,
  3. Feed and feed formulation,
  4. Processors
  5. Education, training
  6. Dealerships and distributors
  7. Producers
  8. Consumers

Our Readership Profile

  1. Agriculture Producers
  2. Agriculture Buyers
  3. Agriculture Products Processors
  4. Veterinary Products and Services Producers and Providers
  5. Agriculture Products Resellers
  6. Exporters
  7. Feed Producers, Formulators
  8. Dairy Equipment
  9. Dairy Chemicals
  10. Safety and Security
  11. Tools
  12. Infrastructure Development
  13. Telecommunications
  14. Transport & Logistics
  15. Oils, Petrochemicals and Gases
  16. Insurance
  17. Banking & Finance
  18. Technology Developers and Vendors
  19. Real Estate
  20. Motoring
  21. Students, Education, Academia and Training
  22. Power & Energy
  23. Marketers
  24. Advertising agencies
  25. Brand managers
  26. PR agencies
  27. Sales people
  28. Account executives
  29. Communication directors
  30. Media buyers & suppliers
  31. Media, entertainment & broadcasting
  32. Event & conference organizers
  33. Retail merchandisers
  34. Resellers and agencies
  35. Field researchers
  36. Education institutions
  37. Third-party Information Providers
  38. Retailers
  39. Market Research Institutions
  40. Network Providers
  41. Government
  42. ICT Departments and managers
  43. Farm Production managers etc.

For more information, please contact:

Francis S. Bingandadi Sr.

Managing Editor

Mobile: +263 719 343 370: +263 772 370 343

Email: francis@agriseason.net/binga.francis@gmail.com

Website: www.agriseason.net

Copyright ©: Brand Reality 2019